About Us

We at What to Wear are looking to help you answer that age old question: What to Wear! We are continually searching out the very best in women's fashion in an effort to help you be comfortable and confident. Whether you are in the work place or out on the town, let us help you find the perfect look.

Owner Darla Stites founded What to Wear in April 2001. Our physical location is in downtown Traverse City at 126 E. Front Street. If in town please visit our sister store Liana's at 130 E. Front St., Traverse City, MI, where you will find odds and ends and the best in children's clothing.